Spending $9300 in agency and advertising costs in less than a month and getting little to no phone or foot traffic was not what I had in mind when I invested in advertising for my business. I was spending a lot of money and getting no results. Looking back, I realize I was advertising the same old way and missing the market. I could never get any real feedback from my vendors. They were always more interested in what they had to sell, than what I needed. I knew there had to be a better answer. That's when I got involved with Pinpoint Marketing.

Pinpoint Marketing provided the creativity and a custom strategy that made sense for my business and product. Pinpoint generated a strategy and marketing mix that involved the right balance of print and electronic media. I'll have to admit, the only way I knew how to advertise was with expensive ads in the newspaper. Pinpoint helped me come up with a campaign that had the image we needed and motivated customers to buy, or at least made the phone ring.

The results were fantastic! The calls started coming and sells soon followed. Funny thing, our sells went up and costs went down. I saved more than enough on agency fees to pay Chad. I would highly recommend Pinpoint Marketing to any business owner who wants to increase his or her bottom line, and let someone else do all the work.

Terry Harward
Harward & Associates Real Estate LLC